Rigel AtlasBoutique Consulting

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Strategy Measured
in Outcomes

The following engagements represent a selection of our work. Client identities are protected; results are verified. We let the numbers speak.

Strategic Growth AdvisoryHealth Technology

Series B Health Tech Platform

The Challenge

A Series B health technology company had plateaued at $12M ARR for 18 months. Their product was strong, but their growth architecture — pricing, channel mix, and market positioning — was misaligned with where the market was heading.

Our Approach

We conducted a full competitive landscape diagnostic, identified three underserved customer segments with 40%+ higher willingness-to-pay, and redesigned the company's pricing architecture and enterprise sales motion.

"Rigel Atlas gave us the analytical clarity to stop optimizing the wrong things. The repositioning they designed became the foundation for our Series C narrative."

— CEO, Health Technology Platform

Measured Outcomes

+180%

ARR Growth

12 months

+65%

Enterprise ACV

Post-repositioning

−40%

Sales Cycle

Reduction

Results verified through client-reported data. Client identity protected under engagement confidentiality agreement.

Go-to-Market StrategyConsumer Retail

Premium Consumer Goods Brand

The Challenge

A premium consumer goods brand was preparing to launch a new product line into a crowded market. Their existing DTC playbook was not designed for the retail channel dynamics they were entering.

Our Approach

We built a comprehensive go-to-market architecture covering retail channel prioritization, trade marketing strategy, pricing for retail margins, and a launch sequencing plan that staged market entry to build momentum before national rollout.

"The GTM architecture they built was the most rigorous launch plan we had ever executed. It gave our retail partners confidence and gave our team clarity."

— VP of Sales, Consumer Goods Brand

Measured Outcomes

1,200+

Retail Distribution

Doors in Year 1

94%

Sell-Through Rate

First 90 days

3.2×

Reorder Rate

Industry average

Results verified through client-reported data. Client identity protected under engagement confidentiality agreement.

Data-Driven InsightsB2B SaaS

Enterprise SaaS Company

The Challenge

A $30M ARR B2B SaaS company was making significant product investment decisions based on customer feedback alone — without a systematic view of competitive positioning or market trajectory.

Our Approach

We implemented a continuous competitive intelligence program, built a proprietary market signal dashboard, and conducted a comprehensive analysis of competitor product roadmaps, pricing moves, and customer acquisition strategies.

"The intelligence infrastructure Rigel Atlas built fundamentally changed how our product and commercial teams make decisions. We now have a 60-day information advantage over our competitors."

— Chief Product Officer, B2B SaaS Company

Measured Outcomes

−28%

Churn Reduction

12 months

+22pp

NRR Improvement

Post-intelligence program

3 major

Product Decisions

Pivots avoided

Results verified through client-reported data. Client identity protected under engagement confidentiality agreement.

Innovation ConsultingConsumer Retail

Established Retail Group

The Challenge

A 20-year-old consumer retail group was facing category disruption from digitally-native competitors. Their innovation efforts were ad hoc, underfunded, and disconnected from their core business strategy.

Our Approach

We designed and implemented a structured innovation program — including an opportunity identification process, a stage-gate validation methodology, and an internal innovation governance model that connected new ventures to the core P&L.

"Rigel Atlas didn't just give us an innovation framework — they helped us build the organizational muscle to use it. That's a different kind of consulting."

— Chief Strategy Officer, Retail Group

Measured Outcomes

4

New Revenue Streams

Launched in 18 months

$45M

Innovation Pipeline

Projected Year 3 revenue

−50%

Time to Market

Vs. prior launches

Results verified through client-reported data. Client identity protected under engagement confidentiality agreement.

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